ABOUT US
We help people understand dogs, and the systems that shape their lives.
I’m Zak George. I’ve spent more than two decades helping people build better relationships with their dogs along with my partner Bree.
Welcome to the Dog Training Revolution!

Most people find us because something with their dog is hard right now. Pulling, barking, biting, jumping, house training, or simply trying to understand each other better… That practical need is where our work began.
We care about what works. We also care about what it costs YOU & YOUR dog.
Training should help dogs understand what to do, make your daily life more workable, and protect the relationship you have with them along the way. That is why we challenge dominance, punishment, and control as default answers.
Once you ask who has power in a training relationship, other questions follow. How do institutions use dogs? Whose safety counts? What happens when punishment is treated as care, or control is treated as expertise?
Sometimes this is called “intersectional” work. For us, it means refusing to look at dogs in isolation from the people, institutions, and histories around them.
Outside of dog training, we’ve spoken regularly about the broader importance of compassion and ethics across cultures and borders. We want to show people how the values that guide humane training, especially minimizing harm, respecting autonomy, and building trust, reflect principles that extend far beyond the relationship between humans and dogs.
ABOUT US
Zak George (he/him)
I’m a Lebanese-American dog trainer, educator, and content creator. I’ve spent more than two decades teaching practical training skills while challenging outdated ideas about dominance, punishment, and control.
Background
- Dog Training & Behavior Specialist
- Certified in Applied Animal Behavior, University of Washington Applied Animal Behavior (UW-AAB)
- Host of The Dog Training Revolution on YouTube, 2006 to present
- Producer and host of Who Let the Dogs Out? on BBC and CBBC
- Host of SuperFetch on Animal Planet
- Author of “Dog Training Revolution” and “Zak George’s Guide to a Well-Behaved Dog”
Bree George (she/her)
Bree is an animal behavior specialist with a background in biology and applied animal behavior. Bree and I have been life and work partners since 2011.
Background
- Animal Behavior Specialist
- Certified in Applied Animal Behavior, University of Washington Applied Animal Behavior (UW-AAB)
- Bachelor of Science in Biological Sciences, University of New Orleans
VIDEO, BOOKS + APPEARANCES
OUR work has never lived in one format.
You can find full training journeys, YouTube videos, books and their companion videos, podcast conversations, interviews, features, and appearances at the links below.
OUR CURRENT FLAGSHIP INVESTIGATION
COPS + DOGS
Our current project investigates the intersection between policing and dogs. We are looking at the history, the human consequences, the welfare of the dogs, and what meaningful accountability could look like.
It grew from the same questions that guide our training work: Who has power? How is it used? What does “safety” actually require? Who bears the cost in the end?
Start with what brought you here.
You can solve the training problem in front of you, check the evidence, or follow the questions into the bigger picture. There is no wrong door.